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CIMdata Announces PLM Sales Channel Consulting Practice

ANN ARBOR, Mich., Feb. 7 — CIMdata, Inc., the leading global PLM strategic management consulting and research firm announces the formation of its newest business practice focused on the growing needs of PLM channel organizations and their sales partners.

Peter Bilello, President of CIMdata, announced that Richard McFall, Director of CIMdata’s Global PLM Community, will lead the creation and delivery of CIMdata’s channel support offering for PLM solution providers and their partners. “Many PLM solution providers, old and new, large and small, will admit privately that they struggle with crafting effective sales channel strategies and sustaining resilient partnerships that reliably deliver new revenue with consistent levels of profitability and customer satisfaction,” commented Mr. McFall. He added, “our new channel practice will help both existing and prospective members of CIMdata’s PLM Community program to review, improve, empower, and track the performance of their indirect sales channels and partner ecologies.”

With this new practice CIMdata is responding to opportunities within the expanding PLM economy, now sized at over US$30 Billion annually, that CIMdata has helped grow and reported on for 30 years. The practice will offer a portfolio of channel research, trends impact analysis, training, management consulting, and strategy thought leadership to PLM solution providers, system integrators, and value added resellers. These services will help PLM solution and service providers to more accurately select and target new channel-friendly market segments, evaluate channel strategy options, validate their channel’s competitive performance compared to peers, identify growth impediments and analyze contributing factors, and assess improvements for long term partner alignment and program sustainability. With CIMdata serving as a PLM Channel Coach, the company will also deliver precision-guided training via its new PLM Leadership Certificate Program for Sales Channel Partners.

To learn how organizations may arrange for an independent 360-degree survey of their channel program and partners visit or contact Richard McFall and +1.734.668.9922. To participate in an upcoming survey of what channel partners seek and value the most from their solution suppliers, or to receive the results from this survey, please contact Mr. McFall.

About CIMdata

CIMdata, a leading independent worldwide firm, provides strategic management consulting to maximize an enterprise’s ability to design and deliver innovative products and services through the application of Product Lifecycle Management (PLM) solutions. Since its founding in 1983, CIMdata has delivered world-class knowledge, expertise, and best-practice methods on PLM solutions. These solutions incorporate both business processes and a wide-ranging set of PLM-enabling technologies.

CIMdata works with both industrial organizations and suppliers of technologies and services seeking competitive advantage in the global economy. In addition to consulting, CIMdata conducts research, provides PLM-focused subscription services, and produces several commercial publications. The company also provides industry education through PLM certificate programs, seminars, and conferences worldwide. CIMdata serves clients around the world from offices in North America, Europe, and Asia- Pacific.


Source: CIMdata

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