Published in collaboration with NCMS
Digital Manufacturing Report

News & information about the fast-moving world
of digital manufacturing, modeling & simulation

Language Flags

Honda: The New US Automaker

When you think of American automobiles, names such as Ford, General Motors and Chrysler and images of Detroit, the “motor city,” come to mind. But it would seem that Japanese automakers are intent on altering our notions of which auto manufacturers call the US their home.

This month, Honda, Japan's first company to export cars from the US, celebrates the export of their millionth car built for export. They also announced that they are on track to export more from the US than they import within two years.

The millionth car in question, a silver 2013 Accord EX-L Sedan, was manufactured in Honda's Marysville Auto Plant and will be shipped to South Korea.

Honda exported its first American-built automobile 25 years ago, and has since exported more than $22 billion worth of cars, as well as components to be used in overseas manufacturing plants. The company exports to more than 40 countries (not including the US or Canada), with combined Honda and Acura exports set to cross the 100,000 threshold during 2012.

With the recent investment of over $2.2 billion in North American operations, Honda hopes to increase car production from the current rate of 1.64 million to 1.92 units per year by 2014, helping the company's export rate charge past that of its imports.

Could this mean a shift in the identity of the American auto industry? Could Honda's operations in Ohio, Alabama and Indiana and its more-than 26,000 American employees change our definition of who the good 'ole American car companies are? Probably not, but it could be a sign of things to come for US manufacturing on the whole.

As companies such as Apple and GE opt to insource, and auto giant Honda sees the US as its point of origin rather than its destination, it may spell hope for the domestic market. After all, many of the vehicles exported by Honda were designed and developed by right here, at Honda R&D Americas, by American designers and engineers. Perhaps in two years we will see American exports rise not only for Honda, but for the US auto industry in general.

Full story at Honda

RSS Feeds

Subscribe to All Content

Feature Articles

Titan Puts a New Spin on GE’s Wind Turbine Research

Unlike traditional energy sources, wind is a trouble to tame, which has led GE to turn to advanced simulations at Oak Ridge National Laboratory to put the technology on track to cover 12 percent of the world's energy production.

Lighting a Fire Under Combustion Simulation

Combustion simulation might seem like the ultimate in esoteric technologies, but auto companies, aircraft firms and fuel designers need increasingly sophisticated software to serve the needs of 21st century engine designs. HPCwire recently got the opportunity to take a look at Reaction Design, one of the premier makers of combustion simulation software, and talk with its CEO, Bernie Rosenthal.

D-Wave Sells First Quantum Computer

On Wednesday, D-Wave Systems made history by announcing the sale of the world's first commercial quantum computer. The buyer was Lockheed Martin Corporation, who will use the machine to help solve some of their "most challenging computation problems." D-Wave co-founder and CTO Geordie Rose talks about the new system and the underlying technology.

Short Takes

Local Motors and ORNL Partner for Automotive Manufacturing

Jan 24, 2014 | Local Motors, a vehicle innovator, and the U.S. Department of Energy’s Oak Ridge National Laboratory (ORNL) have announced a new partnership that they hope will bring change to the automotive industry.

Robots Showcase Skills at DRC

Jan 22, 2014 | A month ago, the DARPA Robotics Challenge Trials (DRC) commenced. The main goal of the event was to aid in the development of robots that will someday respond to natural or even man-made disasters. At this year’s DRC, prototype robots from 16 teams were put through a series of trials in which they were to showcase their skills.

Engineers Develop Microwindmills to Power Electronics

Jan 17, 2014 | Engineers at the University of Texas at Arlington have developed a new technology that could come in handy when electronic devices run out of power. Their idea stems from a source of power generation that we are all familiar with; windmills.

Advanced Modeling Benefits Wind Farms

May 25, 2011 | Advanced computing resources optimize the site selection of wind farms.

Not Your Parents' CFD

Oct 13, 2010 | Outdated beliefs stand in the way of greater CFD adoption.

Sponsored Whitepapers

Technical Computing for a New Era

07/30/2013 | IBM | This white paper examines various means of adapting technical computing tools to accelerate product and services innovation across a range of commercial industries such as manufacturing, financial services, energy, healthcare, entertainment and retail. No longer is technically advanced computing limited to the confines of big government labs and academic centers. Today it is available to a wide range of organizations seeking a competitive edge.

The UberCloud HPC Experiment: Compendium of Case Studies

06/25/2013 | Intel | The UberCloud HPC Experiment has achieved the volunteer participation of 500 organizations and individuals from 48 countries with the aim of exploring the end-to-end process employed by digital manufacturing engineers to access and use remote computing resources in HPC centers and in the cloud. This Compendium of 25 case studies is an invaluable resource for engineers, managers and executives who believe in the strategic importance of applying advanced technologies to help drive their organization’s productivity to perceptible new levels.

Conferences and Events

Featured Events

Copyright © 2011-2014 Tabor Communications, Inc. All Rights Reserved.
Digital Manufacturing Report is a registered trademark of Tabor Communications, Inc. Use of this site is governed by our Terms of Use and Privacy Policy.
Reproduction in whole or in part in any form or medium without express written permission of Tabor Communications Inc. is prohibited.
Powered by Xtenit.